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The research section is looking stronger -well done for adding to some of your earlier posts.

A few more pointers:

• At end of post on metal conventions, add a brief reflection on what you can learn from this for your product - what will you need to do?
• After all the video analyses, why not add a short reflection post: What Can We Learn? Sum up what you may want to copy/use from the videos studied and what conventions you will need to adhere to... this will pull all this work together by focusing on your product.
• Album Sales - what does this imply for your project?
• Target Audience - is the gender more male than female? Special Interests - gothic culture/ horror? film? "darkness"...
• Institution - RRunner Records - link to how this would be a good label for your artists and why.... discuss the role of the label in creating music videos and how this works - see me if you are unsure. Think about why labels like music videos - what do they do? You identify some TV channels, what about the online world???
• Branding - need more analysis of Rob Zombie's image and how/ what creates it? Possibly look at his image across album covers and a few videos to see how it is sustained.... note how it is crafted to appeal to the fan. Then outline your ideas for your artist - name, look, font, colour, image.... Try and make it a bit different to Rob to show creativity/ originality?

Original Video - stress how its main emphasis is on an important but obscure film - intertextuality - that many may not get. State that your focus is on narrative and performance to create a more relevant video for modern audiences? Could also comment that cover versions are not that unusual - can you think of any recent ones? They often need to offer a slightly new slant on the original and may help gain more attention for a new artist?

You have made a start on your planning and now need to get this finalised and on your blog!